Be Creative.
Imagine
Your Vision.
Plan
The Details.
Create
The Brand.
Brand Guidelines
Version 1.0
Brand
Stefan Trinh
Client
Self
Industry
Software Development
Location
Utah, USAThe Mission
To Produce Fantastic Software Products, That Change The World One Step At A Time
Approved Colors
Tech Pink
RBA224, 31, 90
HSLhsl(342deg 76% 50%)
CSSrgb(224 31 90)
HEX#e01f5a
Code Yellow
RBA236, 179, 46
HSLhsl(42deg 83% 55%)
CSSrgb(236 179 46)
HEX#ecb32e
Success Green
RBA47, 182, 125
HSLhsl(155deg 59% 45%)
CSSrgb(47 182 125)
HEX#2fb67d
Binary Blue
RBA54, 197, 239
HSLhsl(194deg 85% 57%)
CSSrgb(54 197 239)
HEX#36c5ef
Opacity White
RBA234, 234, 234
HSLhsl(0deg 0% 92%)
CSSrgb(234 234 234)
HEX#eaeaea
Filtered Black
RBA32, 32, 32
HSLhsl(0deg 0% 13%)
CSSrgb(32 32 32)
HEX#202020
Typography
Roboto
Sans Serif
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm
Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
1234567890
Roboto has a dual nature. It has a mechanical skeleton and the forms are largely geometric. At the same time, the font features friendly and open curves. While some grotesks distort their letterforms to force a rigid rhythm, Roboto doesn’t compromise, allowing letters to be settled into their natural width. This makes for a more natural reading rhythm more commonly found in humanist and serif types.
Header
Aa
Sub Header
Aa
Body
Aa
Buttons
UX
User Experience
- Interaction Design
- wireframes and prototypes
- information architect
- User Research
- Scenarios
UI
User Interface
- Visual Design
- Colors
- Graphic Designs
- Layouts
- Typography